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by Alice Sy

If you were given two types of ads, one contains purely words and the other contains graphics, to which would you be more attracted? Quite possible, you will go for the ad with images. Indeed, images are often necessary when you want to draw more attention to your ad. Some proofs of this are the billboards and TV commercials that you see everyday. The internet is offering a more advanced type of marketing using images — video email marketing.

As an advertiser, you must certainly desire to make a good impression, and so you think of many creative ways to spice up your campaign. In this age and time, email advertising is the only way to go.

Agencies that specialize in video email marketing abound on the internet. Approaching one, you will see that the agency has plenty of clips, both graphics and audio, which you can use for your ad. Then again, you can also have your own media clips to make your video more unique.

In order to run your campaign, you will need an email marketing software. If you have been in the business long enough, you must already have this, but in the event that you don’t, there are some agencies that may allow you to use their own email marketing software.

Although it is a great thing to hire the services of professional agencies, it can however cause a dent to your pocket.

Companies are not the only ones that will benefit from this type of campaign. Private persons, too, can take advantage of email marketing through the use of video to reach out to their customers.

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